I spent a year as a design intern at Muvin, a fintech startup with a bold mission to promote financial inclusion among youth. During my time there, I contributed to a wide range of design projects that supported Muvin’s vision of empowering the next generation to take control of their finances.
My Role
At Muvin, I had the chance to work on various design tasks that spanned multiple platforms and use cases, including:
Notifications and Emails: I designed notifications and email messages that were not just functional but also engaging and aligned with Muvin’s brand voice.
Graphics for Social Media: I created eye-catching social media graphics that connected with Muvin’s young audience, ensuring the visuals were vibrant, relatable, and informative.
UI Design for the App: Collaborating with the product team, I worked on improving the app’s user interface, focusing on enhancing usability while maintaining a clean and modern design aesthetic.
The Challenge
Designing for a fintech startup aimed at youth required striking the right balance between professionalism and approachability. The designs needed to feel trustworthy yet relatable for a younger audience, ensuring clarity without overwhelming the user.
The Impact
My contributions helped Muvin strengthen its brand presence across digital platforms, engage with its audience more effectively, and improve the overall user experience of its app. The cohesive design approach enhanced communication and positioned Muvin as a relatable and reliable fintech solution for young users.
Key Takeaways
Working at Muvin was an enriching experience that allowed me to explore various aspects of design—from crafting visuals for communication to working on user interfaces. It honed my ability to adapt my creative approach to different mediums while staying aligned with the brand’s mission.